RLA has a passionate commitment to the persuasive power of “emotion.” We believe advertising has a responsibility to relate to people and research has proven that “emotion rules” at that final moment of purchase.

Our brands know how to speak to consumers on very personal, human levels and that’s no accident. Our creative and planning teams have honed their skills at the best New York agencies for brands such as Estee Lauder, Foot Locker, Seiko, Vanity Fair and Avon, just to name a few.